The other benefit of a curated grid is that a consistent color theme or palette can be the thread that connects your posts, even if the content is completely unrelated. It also helps send a clear message of what you're trying to achieve with your Instagram such as selling products or services, sending traffic to your blog or website, driving foot traffic to your store, building a community of like-minded individuals, or simply building authority in a certain category or field.

It's crucial to tell a story and give your profile a visual voice so people know what to expect from your content. Unlike Facebook, Instagram users are probably more likely to follow your account if they see a curated grid than if it's a seemingly disconnected assortment of jumbled images. Instagram has always been a visual-first platform. How to Style Your Instagram Grid Layout: 4 Planning Tools by Megan Andrew on Social Media Examiner.

In this article, you'll discover four Instagram grid layout planning tools that will help you create a visually attractive profile grid.

Do you want an easier way to curate a stylish and cohesive Instagram profile? Wondering how to see what new images will look like in your profile before you publish?

Instagram grid layout examples